What Should I Look For In A Website Analytics?

What can website analytics tell you?

These analytics that are tracked allow you to measure important information like sales and conversions, clicks, and page views. You can use web analytics applications to tailor your website’s content in order to make it more appealing to your visitors or the type of people you want to visit your site!

What are the most important website analytics?

Take a look below to see the most important website metrics you should be tracking.

  • Value per Visit.
  • Total Site Traffic.
  • Traffic Sources.
  • Conversion Rate.
  • Lead Generation Cost.
  • Bounce Rate.
  • Average Session Duration.
  • Interactions per Visit.

What to look for in Analytics?

5 Red Flags to Look for in Your Google Analytics Data

  1. Low Time On Page. Time On Site is a key metric that you need to look out for when analyzing your Google Analytics account.
  2. High Bounce Rate.
  3. High Self Referrals.
  4. Low Website Visitors to Leads Ratio.
  5. Low Number of Visitors.

What do you measure on a website?

Here are the top 10 website metrics for conversion that every company should measure:

  • Value Per Visit.
  • Cost Per Conversion.
  • Conversion Rate.
  • Total Number of Sessions or Visits.
  • Top Pages.
  • Traffic Sources.
  • Time Spent on Site.
  • Interactions Per Visit.